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MEET POPCORN MASALA

HI, WE’RE DIASPORA CO.!

We’re growing a better spice trade by sourcing the highest quality spices paying farmers an average 3x-5x the commodity price, and freshly milling and blending each spice and masala for maximum potency and flavor.

Diaspora Co. vs The Other Guys

Diaspora Co.
vs
The Other Guys

Single-Origin

Diaspora Co.

Yes! Our sourcing team visits and sources spices directly from partner farms, instead of via importers

Conventional Grocery Store Spices

Purchase from bulk importers that combine different varieties of spices from multiple regions

Indie Spice Shops

Mostly purchase from bulk importers

Other Single-Origin Spice Companies

Yes

Pay Farmers Living Wages

Diaspora Co.

Yes! An average 4x the commodity price

Conventional Grocery Store Spices

Indie Spice Shops

Other Single-Origin Spice Companies

Sometimes

Guaranteed Freshest Harvest

Diaspora Co.

Yes! Harvest & milling dates on every jar

Conventional Grocery Store Spices

Often 5-10 years old by the time you buy at the store

Indie Spice Shops

No transparency around harvest dates

Other Single-Origin Spice Companies

No transparency around harvest dates

Highest Quality Standards

Diaspora Co.

Yes! We lab test every spice for pesticides, microbial counts, and heavy metals, and share this information on our website

Conventional Grocery Store Spices

Often contain mold, heavy metals such as lead, and significant pesticide residue

Indie Spice Shops

Other Single-Origin Spice Companies

Only test some spices and rely on certifications instead of sharing test data

"[M]ost of their spices have a chance of changing your life."
HuffPost
"This nutmeg is the best nutmeg I've ever gotten my nutmeg-crazed mitts on. Still in the shell!"
Alton Brown
"With notes of red wine and nutmeg, this black pepper is an epiphany!"
"It was better than any turmeric I have tasted."
"Diaspora Co.’s Pragati turmeric is so fragrant it’s almost intoxicating. The Aranya pepper smells like ripe fruit and tastes like smoke, chocolate, and mandarins."
"But Diaspora Co. is more than an Asian pantry marketplace: With tons of education and information about ingredient provenance, its website is also a platform for educating consumers and encouraging creativity in the kitchen."
Saveur

Farmer Spotlight

Zeinorin & Alan Angkang & Sirārakhong Hāthei Chillies

Proudly grown by a cooperative of farmers in Sirārakhong, Manipur and sourced for us by our friends Zeinorin & Alan of Hillwild. Picked on the steep mountainous terrain of Manipur by indigenous farmers, these chillies are then slow smoked on bamboo mats for 24 hours, imbuing them with a deep smoky flavor. Many nearby villages have tried to grow the Sirārakhong Hāthei chillies, but something about the terroir of Sirārakhong produces the very best of the best!
Sirārakhong Hāthei Chilli

Sirārakhong Hāthei Chilli

Blended & milled in July 2023
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Sirārakhong Hāthei Chilli

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